Mediakit Events & Conventions

Why Events & Conventions?
Because the French Riviera has been specialized in business tourism for thirty years, its savoir-faire is recognized in the whole world. Public authorities and private investors are constantly expending their investment strategy in this industry.
Our role
Reinforcing the position of the French Riviera as a destination for business tourism, thanks to a magazine that focuses on:

  • the way of life in Provence-Côte-d’Azur, for the business clientele
  • the VIPs of business tourism

The magazine also includes a comprehensive guidebook of congress infrastructure, business catering, outstanding venues and service providers on the French Riviera.
A specialized editorial, for an expert target
It is a bilingual French/English exclusive professional publication of around 100 pages, intended for congress organizers and business tourism professionals.

It includes:
  1. A magazine section:
    Our region is the capital of the art of living. You will discover its unique venues and outstanding places, which will arouse interest in organizing a seminar or an incentive in our region. Moreover, we will introduce key players in the business tourism development who will know how to talk about it and how to explain their strategies.
  2. A notebook, also called the organizer’s guide:
    All the convenient and useful information for congress organizers : service providers, a selection of restaurants, useful addresses, websites, maps, and places of interest in Monaco and on the French Riviera, and much more
Our strength : diffusion
Incoming agencies and congress organizers from all around the world choose our region as an incentive and business destination. We have to have direct contact with them, through a direct and international B to B diffusion approach we have created along with our partner Kompass, which we present today in our magazine.
We also develop our visibility thanks to our partnership with the 4th Business Tourism Meeting, an event dedicated to tourism and event professionals.

Partenariat Kompass, le leader mondial de la banque de données B to B

With Kompass, a targeted diffusion, local, national and international at the same time.

The magazine will be delivered to:
  • All congress and convention organizers
  • All congress booking agencies and incoming agencies according to Kompass database
  • All the participants of the 4th Business Tourism Meeting

Every one will receive:
  • In PACA region: the Events & Conventions magazine + an accompanying letter explaining magazine’s vocation as a guidebook and selection assistance.
  • In France and at the international level: a magazine available on internet + an accompanying letter.

List of distribution to incentives agencies:
  • France: Ile de France => 210 - Rhône-Alpes => 46 - PACA => 62
  • Russia: Saint Petersburg / Moscow => 32
  • Italy: Milan => 109
  • UK: London => 14
  • Switzerland: Geneva => 11

Events & Conventions partner of the 4th Business Tourism Meeting
This event, organized by the Chamber of Commerce and Industry of Nice Côte d’Azur, along with Book Your Event is the yearly meeting of tourism and event players.

Its objective: help the participants in developing their business contacts between event and congress professionals, through speed-meetings. Exchanges continue after round table discussions, with a networking gourmet break.

Last year, there were more than 150 participants: hotel groups, caterers, business tourism or event professionals, and tourist offices. This event is imposing itself as THE Business Meeting for business tourism more every year.

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